Climate Wise
UK-based organisation providing businesses and individuals with climate change solutions
Climate Wise has been created to allow everyone to make a difference. By aggregating donations, your money is invested in international projects and initiatives that allow everyone to be a part of this movement.
Goal
To create platform-specific content on Instagram targeting individual donors, LinkedIn for business owners, Twitter for thought leadership and Facebook for awareness.
Challenges
The company used to be a non-profit and needed to change communications now to reflect the new direction which includes consulting companies to reduce their carbon footprint.
Our Approach
We improved graphic design, increased video reels which get better engagement and kept experimenting with different platform specific content themes and frequency of posting. The client has been with us for 2 years now.
Outcomes
Follower Growth
We increased the number of followers on LinkedIn by 20%
Top Performing Posts
We love seeing our video content shared, green figures indicating growth in followers and engagement. We check our clients accounts almost every day to keep a close watch on how our strategically planned content is performing and make changes to keep improving results.